![]() #GMAIL EMAIL VERIFIER VERIFICATION#Let us explain.Įmail verification is the process wherein an email address is validated to check if it is still active without having to send it a message. This is where email verification as a service can come in handy. Actually, quite the opposite is likely to happen should your lists contain loads of fake and inactive email addresses - capable of hurting your deliverability statistics and ruining your reputation with email service providers. You won't be able to gain the benefits of a solid mailing list such as higher opening rates, better customer retention, phishing prevention, and superior ROI if you fail to care for it regularly. The same rings true for email recipient data that requires a tune-up every now and then-mostly to ensure that there is a "real" individual at the other end of the address. This includes relationships with customers, employees, and partners as well as IT systems and equipment. What is an email verifier solution?Įverything important in business needs to be adequately maintained for effective long-term operations. In this article, we explain in detail what email verifier solutions are, how they work and what are their benefits. What is more, email conversion rates to purchase are estimated to be at least three times larger than those of social media and have average order values estimated to be 17 percent higher via email than social media. This share is nearly 40 times larger than that of Facebook and Twitter combined.Īnd according to the same research, email remains a critical part of the marketer´s toolkit with 91% of all customers still reporting to use email on a daily basis. And while this has caused marketers across industries to shift their budgets to other mediums and channels, including social media and display, email has again started to grow and account for a far greater share of acquired customers than social media. Is email dead? According to McKinsey Consulting, there was indeed a significant 20% decline in email usage between 20 which was caused by the growth of popularity of social networks, instant messaging and mobile messaging apps. ![]()
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